Does the video selfie identify me?

Meta says the selfie is used to estimate age, not to identify you, and that it is deleted after the check.

Will this fix a disabled ad account?

No. It only lifts limits that come from the account's age. A disabled ad account has its own review in Account Quality.

Is this the same as a restricted ad account?

No. The ad account can be in good standing while the Instagram account's age setting blocks the ad. See disabled, restricted or limited.

Instagram ads limited because the account is treated as a teen account

If the Instagram business account was set up with the date the business opened as its birthday, Instagram may treat it as under 18 and limit ads. Meta's fix is to set the real date of birth of the adult who runs the account in Accounts Center, then confirm it with an ID or a video selfie. The date on the ID has to match the new birthday exactly.

By the Ads Account Recovery team · Published 2 November 2026 · Last updated 2 November 2026

Signs this is the problem

Boosts or Click to Direct ads on Instagram fail while Facebook ads run.
The account was created with the business start date, not a person's birthday.
Meta shows a notice about Teen Account settings or age.

Fix the birthday

Open Accounts Center from Instagram settings.
Go to Personal details, then Birthday.
Enter the real date of birth of the adult who owns the account.
Confirm your age with an ID or a video selfie when Meta asks.
Wait for the result before relaunching ads.

Under 16 or 16 to 17

Meta's help page treats the two groups differently. Accounts registered as under 16 can have Instagram ad campaigns limited across Feed, Stories, Click to Direct and boosted posts, and Meta says supervision from a parent account has to be set up before the birthday can change. Accounts registered as 16 or 17 are limited on Click to Direct ads. If you are an adult and the birthday was simply entered wrong, the ID check is the route.

What not to do

Do not open a second Instagram account to get around the limit.
Do not use anyone else's ID. The date has to match the birthday you enter.
Do not keep changing the birthday. Change it once, to the correct date.

Official sources

Meta changes its help pages, menus and forms often. Follow the wording on your own screen and the current Help Center. Ads Account Recovery is an independent service and is not affiliated with Meta.